Meet the Founder

Wild Life

I’ve always had a bit of a wild streak. In my early twenties, I dated the drummer of INXS and spent seven years traveling the world, living the classic rock-and-roll lifestyle. With parties and concerts almost every night, I was always looking for ways to feel confident in my appearance.

I always took good care of my skin, but I didn’t have a skincare ritual. That changed when I met a radiant young model who revealed her beauty secret, passed down by generations of French women: ‘You must cleanse, tone, and moisturize every morning and night — no exceptions.’ I’ve lived by that mantra ever since.

Lisa McCormick with Jon Farriss, MTV Music Awards, Los Angeles 1988 | Jon Farriss and Lisa McCormick | Lisa McCormick, Golden Temple, Kyoto 1988 | Jon Farriss, Michael Hutchence, Lisa McCormick, Paris 1987

Lisa McCormick with Jon Farriss, MTV Music Awards, Los Angeles 1988 | Jon Farriss and Lisa McCormick | Lisa McCormick, Golden Temple, Kyoto 1988 | Jon Farriss, Michael Hutchence, Lisa McCormick, Paris 1987

Macer Floridus, 11th-Century Latin Herbal Text | Liber de Vinis, Arnaldo Villanova, 13th-Century Latin Herbal Text | Italian Herbal 1475 | Liber de Vinis

Macer Floridus, 11th-Century Latin Herbal Text | Liber de Vinis, Arnaldo Villanova, 13th-Century Latin Herbal Text | Italian Herbal 1475 | Liber de Vinis

Elixir of Youth

The challenge began when I wanted to replace the botanical toner I had used for years with one that offered rejuvenating benefits. Everything I found was either overloaded with too many botanicals or made from extracts with little to no antioxidant power. Determined to find a better solution, I turned to the herbal tradition.

In my research, I discovered a 14th-century Rosemary elixir said to restore the youth and beauty of the Queen of Hungary. But the historical record revealed the queen was most likely a creation of Montpellier perfumers, who introduced this legendary elixir at the court of Louis XIV. Intrigued by its mysterious origins, I delved deeper — and what I uncovered was truly astonishing.

Ancient Beauty Secret

Rosemary has been revered in beauty rituals for over 4,000 years. The ancient Egyptians were the first to use it in an elixir believed to transform the old to young, erase all signs of age, and beautify the skin. This recipe was a closely guarded secret, remaining unknown in the West until the late 13th century, when a Latin manuscript on the virtues of herbal wine emerged.

Written by Arnaldo de Villanova, the Liber de Vinis introduced the elixir as Vino de Rore Marino — a formula attributed to Dioscorides, the father of herbal medicine, who had reportedly learned the secret in Cairo in the 1st century AD. The manuscript circulated across Europe for centuries, and by the 17th century, the recipe had become legendary as Queen of Hungary Water — an elixir of youth and beauty whose popularity endured for generations.

Perfume Bottle, New Kingdom | Pyramids at Giza, Ebers Medical Papyrus, Egypt 2000 BC | Mirror of Hathor, New Kingdom, symbol of the goddess | Menat Necklace, New Kingdom, symbol of health, life and rebirth.

Perfume Bottle, New Kingdom | Pyramids at Giza, Ebers Medical Papyrus, Egypt 2000 BC | Mirror of Hathor, New Kingdom, Symbol of the Goddess | Menat Necklace, New Kingdom, Symbol of Health, Life and Rebirth.

Lisa McCormick, Founder of Wild Mary | Wild Mary Rosemary Elixirs on Holbox Beach | Wild Mary Logo | Liber de Vinis, Rore de Marino | Rosemary

Lisa McCormick, Founder of Wild Mary | Wild Mary Rosemary Beauty Elixir | Wild Mary Logo | Liber de Vinis, Rore de Marino | Rosemary

Wild Mary

For centuries, women have searched for the elixir of youth — and time and again, they turned to Rosemary. Its rich history captivated me: a legendary elixir passed down through generations and woven into beauty rituals across cultures. But when I uncovered the science behind it, I realized the wisdom of herbal tradition — Rosemary is one of nature’s most powerful rejuvenating botanicals.

What inspired me to create Wild Mary was the desire to share this extraordinary botanical with a new generation. To honor its legacy, I developed the first full-spectrum formula using advanced CO₂ extraction to capture Rosemary in its purest, most potent form. By bringing centuries of herbal wisdom to your skin, I hope Wild Mary’s next-generation Rosemary skincare will awaken your natural radiance and empower you to feel confident and beautiful at any age.